> ## Documentation Index
> Fetch the complete documentation index at: https://docs.fetchserp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# SEO Agent

> Chat with an SEO expert AI powered by fetchSERP

# Talk SEO with AI 💬

Connect fetchSERP to Claude Desktop (or any MCP-compatible client) and get live SEO insights through natural conversation.

<Info>
  Use the SEO Agent when you need analysis on keywords, rankings, backlinks, and more—without leaving your chat window.
</Info>

## Setup in 2 minutes

1. **Get an API token** from your [fetchSERP dashboard](https://www.fetchserp.com)
2. **Add the MCP server configuration** to Claude Desktop:

```json ~/Library/Application Support/Claude/claude_desktop_config.json theme={null}
{
  "mcpServers": {
    "fetchserp": {
      "command": "npx",
      "args": [
        "github:fetchSERP-LLC/fetchserp-mcp-server-node"
      ],
      "env": {
        "FETCHSERP_API_TOKEN": "YOUR_FETCHSERP_API_TOKEN"
      }
    }
  }
}
```

3. **Restart Claude Desktop** and start chatting! ✨

## What can I ask?

```prompt theme={null}
What are the top keywords my competitor "example.com" is ranking for?
```

```prompt theme={null}
Analyze the backlinks for the domain "fetchserp.com" and suggest improvements.
```

```prompt theme={null}
Find long-tail keywords with low competition related to "email marketing".
```

## How it works

The MCP server exposes all fetchSERP endpoints as tools inside the chat. When you ask a question, Claude chooses the right endpoint, fetches real-time data, and responds with actionable insights.

Want to integrate with your own chat UI or LLM? Head over to our [LLM Integration guide](/guides/llm).